Outdated browser!
Your current browser is out of date and might not be able to display this website correctly. Please update your browser. Or click below to continue using the site.
Update browser

Thought Leadership Papers

Unleashing New Zealand’s Creative Economy

Kiwis like to think of themselves as creative, innovative people with a distinctive global brand. And this is increasingly true. New Zealand’s creative industries are flourishing, enabling large-scale transformation of industries and the economy – but we’re only just scratching the surface.

Delving into this, UP Education and Yoobee Colleges have commissioned a research White Paper titled ‘Unleashing New Zealand’s Creative Economy’. The paper provides a current snapshot of the health of our creative industries and the training and educational drivers behind them before making recommendations to enable these industries to maximise their potential in a post COVID-19 world.

To realise the huge advantages that the creative industries can deliver for New Zealand, this paper discusses a range of initiatives that are needed in order to build a well-resourced, cohesive creative sector, driven by a clear and overarching strategic direction.